This is a fantastic ad and the perfect way to kick off my series on World Cup advertising. With appearances by Wayne Rooney, Didier Drogba, Cristiano Ronaldo, Cesc Fabregas, Ronaldinho, Kobe Bryant, and even Homer Simpson, Nike proves they've got a huge budget - and know how to use it.
Their call to action pushes viewers to NikeFootball.com where you will hopefully spend some cash on Nike products or enter in their 'The Chance' competition, hosted on Facebook.
Even if you're not a football fan, there's no way you can't get even mildly excited about the impending 2010 World Cup after seeing this ad - the passion, the determination, the excitement, the celebration, it's all there. Can't wait.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment