Love your vagina? What?

Wow. What a fabulously fun and controversial campaign. These have been all over the London Underground for the past month or so and easily pushed me to their website: loveyourvagina.com. Each advert simply displays one of the many names for a woman's 'lady parts' in a creative style that suits the word. The website also encourages women to further interact with the brand by nominating their favorite name for their private parts. Although the actual product they're selling (an eco-friendly sanitary option called the Mooncup) is not my cup of tea, I adore this campaign and think it does a wonderful job raising public awareness for a hard-to-discuss product.